Lesson plan / GENERAL BUSINESS

Lesson Information

Course Credit 3.0
Course ECTS Credit 3.0
Teaching Language of Instruction Türkçe
Level of Course Associate's Degree, TYYÇ: Level 5, EQF-LLL: Level 5, QF-EHEA: Short Cycle
Type of Course Compulsory
Mode of Delivery Face-to-face
Does the course require compulsory or optional work experience? Z
Course Coordinator Assist. Prof. Dr. HAYRETTİN GÜLBİN
Instructor (s)
Course Assistant

Purpose and Content

The aim of the course The purpose of general business, business training to introduce the basic concepts of the students and administration in the business, management science, and business-wide and to provide a holistic perspective to look at. In addition, until the establishment of the business review and business activity after the start of last phases, is aimed to investigate functions of the business must meet in order to survive.
Course Content Basic concepts of business science. The relationship between business science and other sciences. Purposes of businesses and responsibilities. Classification of Business. Studies on the establishment of enterprises. Business and the environment. The management function of the basic functions of enterprises, production function, marketing function, personnel function, the function of financing, research and development function and the public relations function.

Weekly Course Subjects

1Business Concept
2Economic Unit as a Business
3Business Types
4Establishment of Size of Business
5Measures of Size of Business
6Business Agreements Between
7Large-scale enterprises and SMEs, the advantages and disadvantages
8Various Concepts of Capacity and Capacity
9Marketing
10Management
11Production
12Finance
13R&D
14Public Relations

Resources

1-1-Prof. Dr. İsmet MUCUK "basic business information